Martin Collison spoke today at the InCrops Agri-Tech Innovation unlocked conference on the challenges of delivering innovation in the agri-food sector. This event which marked the end of the InCrops project after 7 years, celebrated the successes the project has had as the only UK ERDF project with international partners, the longest lasting and one of the few to hit all the targets set for business engagement. Having helped develop the project and worked with it throughout its life Martin was very pleased to be able to speak at the event at the conclusion of a successful programme. InCrops also led to the creation of the Adapt Group at UEA which will continue to deliver work in the same area in the future.